A 29% increase in first-time visitors resulted from of our integrated campaign to Connecticut’s #2 family destination. Looking to increase visitors and drive new memberships, we targeted nearby Westchester County, identifying affluent households with children 2-12. The campaign was so successful, it expanded to the Maritime’s Aquarium’s home base, Fairfield County, with similar success.
We continue to support the Maritime Aquarium with:
• Positioning their big exhibits – naming and outdoor advertising the new, popular “Jiggle a Jelly” exhibit
• Marketing support for the all-new “Spirit of the Sound” boat, America’s first and only hybrid-electric research vessel